The full product design loop, week after week: discovery interviews, competitive analysis, prototypes, usability testing, design system work, engineering handoff. On Slack, in standups, in sprint reviews. Part of the team, not a vendor.
For companies starting fresh or rebranding. Brand strategy, visual identity, and the system to apply it across every surface, web, social, decks, templates.
Marketing sites built with the rigor of a product designer. Discovery research and UX audit first, then high-fidelity design ready for engineering.
"I started in graphic design for festivals and at ad agencies. Brands, key visuals, B2B websites, UX research, UX strategy. I studied UX design at university in parallel, gradually moving into designing products, apps, and testing user flows. Today I treat brand, web, and product as one connected system."
